Buy-to-let advertising campaign 2020
Brief: To design and create an advertising campaign for buy-to-let mortgages. Since Paragon had been working with buy-to-let mortgages since its inception, the tagline 'you can't have one without the other' was the main selling point to link that with iconic duos such as Batman and Robin, Holmes and Watson, and Tom and Jerry. Each of the adverts was designed with the housing market as a constant theme for the desired audience to connect with.